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Salesforce helps companies in the automotive industry deliver personalized digital experiences throughout customer lifecycle. The companies can use insight and data to drive conversion by creating and delivering personalized content.
Automate the buying process from the OEM through the dealer, and provide seamless customer engagement.
Deliver exceptional ownership experiences.
- Empower service agents with Einstein AI to generate valuable insights from customer data
- Resolve issues quicker, and provide personalized, predictive service at scale
- Deliver intelligent after-sales customer service across every channel
Deliver exceptional ownership experiences.
- Empower service agents with Einstein AI to generate valuable insights from customer data
- Resolve issues quicker, and provide personalized, predictive service at scale
- Deliver intelligent after-sales customer service across every channel
Reimagine digital buying experiences.
- Build a single, integrated buying process
- Let customers choose digital or in-person experiences at every point in the process
Simplify retailer engagement.
- Provide a one-stop shop for communications, reporting, and campaigns
- Collaborate in real time around a single source of truth through distributed marketing and closed-loop customer satisfaction surveys
Provide intelligent service and increase dealer profitability with personalized engagements, powered by real-time data.
Deliver a cohesive, digital car-buying experience.
- Improve the car-buying experience
- Seamlessly transfer customer information from the OEM to the dealership to finalize sales
Create personalized digital-first customer experiences.
- Build loyalty by engaging with customers at the right time with the right message throughout the ownership lifecycle
- Create 1-to-1 customer journeys to deploy customized and timely content and offers at scale
- Create smarter, personalized journeys with the world's #1 CRM for Marketing
Automate and personalize after-sales engagement.
- Transition customers from sales to service and aftermarket opportunities with automated campaigns
- Empower agents to resolve inquiries quickly across any channel
Track performance against your business goals.
- Get a complete picture of your data with an AI-powered analytics platform
- See sales funnels and campaign performance
- Get quote analysis, traffic trends, aftermarket sales, and more
Manage commercial processes, build provider relationships, and engage with patients in a more efficient, compliant, and personal way.
Engage prospects and customers at every touchpoint.
- Turn unknown consumers into connected customers by delivering digital-first, personalized experiences
- Engage customers with targeted email, social, and ad campaigns that meet and exceed their expectations
Drive sales productivity for maximized distribution.
Deliver always-on, omni-channel service that exceeds customer expectations through contact centers, email, instant messaging, and chatbots.
Build business success with data-driven insights.
- Better understand your business and opportunities with powerful built-in AI and analytics tools
- Focus your resources on the most impactful initiatives and segments to drive profitable business growth
Deliver services through an intelligent engagement platform.
- Combine customer and vehicle data to derive actionable diagnostic insights
- Take action on insights, and delight customers with exceptional, engaging service
Deliver personalized patient and provider engagement and support programs while accelerating R&D innovation on a connected platform.
Speed RFP responses through improved cross-team collaboration.
- Improve team collaboration and streamline complex RFQ response processes to deliver competitive bids more quickly
- Manage prospects and key accounts with personalized engagements to close more business
Meet production commitments with efficient sales forecasting.
- Improve prediction of future demand streams by centralizing data on a single platform and incorporating third-party forecasts
- Empower teams to collaborate on forecasts, and analyze actuals to identify areas for improvement
Grow aftermarket parts revenue with digital commerce and enhanced channel visibility.
Collaborate with channel partners through product education, co-marketing, and demand forecasting
- Sell online with an industry-leading commerce platform
- Measure channel performance with business performance analytics
Meet production commitments with efficient sales forecasting.
- Discover insights into sales agreement compliance, account health, pricing, and product performance
- Unlock data from different systems to enable data-driven decision-making. Enhance employee collaboration on sales, service, and more
